Latest news from China: Exporting to the Asian market

The picture on the right was taken in China at 0920 on 14th October 2011. Please study it
carefully; It contains an important message to all SME British manufacturers.

The gentleman front and centre is Chinese Premier Wen Jaibo, with him in the white
shirt is Julian Basely, founding director of BMFQ and Chairman and Managing
Director of The Earlex Group.

The venue is the Canton Fair, an annual exhibition in China attracting over 20,000 –
yes twenty thousand – exhibitors and half a million visitors from all over the business world.

For the third time running Earlex was the sole British exhibitor at this exhibition!

Little wonder that the Chinese Premier chose to visit and show great interest in the only British company exhibiting at this vast Asian marketplace.

Since formation in 2002 BMFQ have steadfastly remained non-political. Our focus is business not politics. Our objective, to encourage and promote British manufacture and the rebuilding of a solid, industry based economic foundation for the UK.

Nevertheless one must ask how it is that year on year a growing army of politicians, Quangos, special departments, business advisors and help lines have so far failed to provide any real support for SME potential exporters, the essential backbone of any real recovery.

Earlex received no assistance or encouragement for their Asian marketing and export thrust, nor were they visited by any British government overseas representatives during the exhibitions. Even though the Chinese Premier, arguably one of the most powerful men on the planet – found time to show interest.

The important message mentioned in our above opening paragraph is: If you wish to export your goods and services – get out there in person, see for yourself, attack the market with enthusiasm and confidence. British products are still much sought after abroad.

Do not wait for assistance from official bodies, by the time you hear from them it will possibly be too late. Unless of course you are already a multi million pound multinational with offices world-wide. In which case Government and Bankers will form an orderly queue at you door.

For the smaller SME’s willing to go it alone and build on personal experience – the world is your oyster – and you do not need a new Porsche and unlimited expense account to open it!

Arising from Earlex efforts there follows some possible good news for SME’s:

At a recent UK Trade and Investment (UKTI) event at which Julian Baseley was a panellist, he invited Lord Green to visit Earlex at Guilford to see and discuss at first hand the lack of effective Government support offered to SME’s and the gargantuan task faced by any organisation of modest size trying to grow its business and seek export markets.

Julian commented on the visit as follows; “Lord Green listened to our story and indicated he would be taking action in some of the problem areas”. He continued, “The Government knows very well that to grow the Economy we have to build our exports, and this will only happen if UK SME’s are encouraged and supported far more than they have been to date.”

So let us ‘watch this space’ as they say…………..

This link demonstrates a little of Earlex’s enthusiasm at the Canton Fair. We are told they have so far received over 400 active enquiries from across Asia. View it from Youtube here.